ASJ Catering

September 04, 2023

The ASJ Catering team love ice cream and can serve you in style from an original vintage cart, available for all sorts of events, from ice-cream cart weddings, to ice-cream for corporate events, we can help you make that day extra special!

They primarily operate ice cream hire in West Midlands, but cover the areas of Birmingham, Sandwell, Wolverhampton, Walsall and Dudley and have a wide range of ice-creams available for you to choose from, you can also choose from Sorbet or Kulfi Ice Cream too.

More news straight from the farm

Our newest impact report measuring 2024 is here!

March 10, 2025

March is B Corp Month, and what better time to celebrate our sustainability journey than by launching our Impact Report measuring 2024! As a Certified B Corp, we’re committed to balancing people, planet, and profit, and this year’s report showcases the incredible steps we’ve taken to make our farm and business more sustainable than ever.

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True Coffee, going for gold!

June 13, 2024

We are thrilled that our latest flavour, True Coffee has scooped a Gold Taste of the West Award this year!

Not only is this flavour officially award-winningly good, it's doing amazing things for the environment too...

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Meet our B Corp Committee!

March 07, 2024

In honour of B Corp Month, we wanted to reintroduce our B Corp Committee!

People from across different areas of the business come together to make sure we are fulfilling our ESG Goals (that’s Environmental, Social and Governance Goals for those who’d like to know 😉) and make sure we’re having a positive impact on the world.

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Our ice cream steals the show at LW Theatres

January 29, 2024

We are so excited to announce that we have scooped another five year partnership with LW Theatres.

If you're visiting one of LW Theatres for any of their spectacular shows, you can now indulge in a tub of our ice cream during the interval! Flavours on offer include: Vanilla Clotted Cream, Chocoholic Heaven, Plant Based Salted Caramel and the latest flavour to our mini tub range: Strawberry & Champagne Sorbet.

We are so proud that our ice cream can be a part of cherished memories as people visit the West End with their families.

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